Project Overview

Dr. Jacobazzi approached us close to year-end with an emergency website situation–in the span of 24 hours, he had lost over 50% of his website traffic and lead flow. With quarter four being the busiest, most profitable time for his practice, this massive loss was costing him thousands of dollars.

Unfortunately, there was no easy fix. His website ran on a custom code that was outdated, bulky, slow, relied on a team of developers to manage, and was just generally unusable. 

The only proper, long-term solution for Dr. Jacobazzi was to rebuild his old website as closely as possible in WordPress. That way we could apply the necessary speed, security, and scalability optimizations. 

Even though our web team was packed trying to complete as many projects as possible before year-end, we stayed in, hunkered-down, and rebuilt his entire website in less than 24 hours.

Better yet, the new website was 100% mobile-friendly, was configured to track lead form submissions and calls inside of Google Analytics, and was 40% FASTER than his old site.

Most returning patients would not notice a difference in appearance between the old and new site. 

We are currently running Google Ads and performing search engine optimization services on this website and will continue to update this case study as developments are made and as his traffic and lead flow are rebuilt. Stay tuned!